Revenue, Marketing
and Occupancy Solutions

For Senior Living Companies

SuiteInnovations is re-defining how
the next generation
of residents interact with the
Senior Housing Industry

What We Do

We offer a suite of products and services that unlock revenue, occupancy, marketing
and conversion opportunities

Monetize Vacant Units

Generate additional revenue by offering furnished units for short-term or long-term stays at your communities. Whether it’s a weekend trial or a seasonal guest, every stay is an opportunity to wow your next resident.

Increase Occupancy Metrics

Unlike traditional models, SuiteBird’s stays are counted toward your communities micro-occupancy rate. Every stay will increase your community and company’s occupancy performance metrics.

Drive Conversions Through Experience

SuiteBird is a stealth marketing engine, helping communities
Normalize perceptions and reduce stigmas surrounding senior living.
Enable organized “try-before-you-live” experiences that convert travelers into residents. Track and analyze engagement with our Traveler-to-Resident conversion tracker.

Boost Employee Retention with Loyalty Perks

Offer your teams access to discounted or complimentary stays through SuiteBird. It’s a unique benefit that fosters empathy, experience, and company loyalty.

Break Free from Costly Referral Fees

With our SuiteBird Travelers being members you have the opportunity to dispute legacy referral platforms claims they are the sole source of a referral. SuiteBird referrals are pre-qualified, mobile, and curious audience interested in paying to stay at your communities. You can now track the lifecycle from SuiteBird Traveler to new resident of your community. 

Involve Your Residents in The Process

Create small teams of residents that will help with check-in and check out processes. These teams are also helping you market your community and give valuable insights about the area as well as providing buy in with the rest of the communities residents. We think you will be surprised at how many residents want to be part of the SuiteBird team. 

Need to Furnish a Unit, We Can Help

Want to join the SuiteBird program but only have unfurnished units, we can help. Choose from four styles of furnishing packages to help you get you units generating revenue and increasing occupancy. 

Resident Inter-community Travel Programs

Like the idea of monetizing units but not sure you want non-residents staying at your communities? Offering current and potential residents of one community the ability to book short-and long-tern discounted stays in your network of communities. Our Inter-community travel program may be the  just solution you are looking for. 

Why SuiteBird

Sales and Marketing

  • Engage potential residents through targeted travel opportunities designed to showcase your communities.

  • Use Promotional Codes to empower current residents to invite family and friends to experience the lifestyle firsthand.

  • Short and Long Term Stays offer revenue and occupancy models that the industry has never had access to. 

Technology and Automation

  • Cloud-based dashboards for tracking reservations and occupancy.
  • Automates reservation communication and housekeeping alerts for efficiency.
  • Community-Specific Booking Portals and Imagery  
  • Custom pages for each community with marketing and amenity details.    
  • The ability to take payments for stays

Revenue Generation and Occupancy Boost

  • Monetizes short-term stay programs by utilizing unoccupied units.
  • Allow prospective residents to book stays at communities to experience the lifestyle.
  • Provides inter-community travel perks for current residents, their families and employees of the company
  • Increase micro-occupancy percentages by counting every occupied night
  • STVR and Hotel channel management opt-in options 

Employee Engagement and Retention

  • Travel bonuses for staff (e.g. 3 years of service = 3 free nights lodging)
  • Enhances recruitment efforts by offering travel incentives
  • Removing community specific silos and encouraging your teams to travel to other communities

We Are A Marketing and Engagement Platform Like No Other

1.

2.

3.

The Problem

  • The Independent Living segment of the  Senior Housing industry sits at an 88% average occupancy rate nationally. This leaves potentially 80,000+ unoccupied units across the US at any giving time.
  • There are no systems in place to harness the opportunity to utilize these units for revenue generation and for increasing occupancy numbers. 
  • Travelers, friends and families of residents as well as potential residents dont have an organized way to book these units. Until now!

The Opportunity

  • Senior living operators can be asset-rich but revenue-constrained at times.
  • Vacant units represent a significant unrealized revenue stream. The industry has lacked processes to monetize this opportunity.
  • The market lacks flexible, short-term stay solutions that align with future resident wants and needs. They want to try out communities and are will to pay to stay. 
  • There has never been a way to track “micro-occupancy” rates. Micro-occupancy means anytime a unit is occupied it should be added to the overall occupancy rates of the community and company. SuiteBird enables this opportunity. 

Our Solution

  • SuiteBird is cloud-based direct booking platform that enables operators to easily organize bookings, take payments, and track revenue generated from stays.
  • Monetize vacant units and calculate micro-occupancy rates through short-term stays
  • Increase exposure to potential future residents to track traveler to resident conversion rates
  • Create referral-based word of mouth promotions via current residents
  • Automate booking, communication, and housekeeping workflows

1.

The Problem

The industry sits at an 88% occupancy rate nationally. This leave potentially 200,000 unoccupied  units in the US at any giving time.


There are no systems in place to harness the opportunity to use these units for revenue generation and increasing occupancy numbers. Until now!


Travelers, friends and families of residents as well as potential residents dont dont have an organized way to to book these units.

2.

The Opportunity

Senior living operators can be asset-rich but revenue-constrained at times.


Vacant units represent a significant unrealized revenue stream. The industry has lacked processes to monetize this opportunity.


The market lacks flexible, short-term stay solutions that align with future resident conversions


There has never been a way to track “micro-occupancy” rates. Anytime a unit is occupied it should be added to the overall occupancy rates of the cummunity and company.

3.

Our Solution

SuiteBird is cloud-based direct booking platform that enables operators to: easily organize bookings and track revenue and occupancy.


Monetize vacant units and increase occupancy rates through short-term stays


Increase exposure to potential future residents

Run referral-based word of mouth promotions via current residents


Automate booking, communication, and housekeeping workflows

As Operators
We Understand The Industry

Senior Living residents and communities are different than hotels, multi-family communities and short term rentals, we understand nuances of these operational differences.

      We created processes and systems that are specific to and complement the Senior Housing industry.

The resident of future is looking for communities and companies that understand that meeting new people, having experiences and traveling is still an option. The residents of the future are travel savvy and looking for more than just a place to live. 

The Niche Exists

The industry often boasts of nationwide occupancy rates around 88%. If the average community has between 140 and 180 units. Based on national occupancy rates this means there are between 12-15 empty units at any given time in any community. 

There are roughly 760,000+ independent senior living units in the United States, this means there are roughly 80,000 unoccupied units on any given day.

New construction (3,000+ units per year) will continue to increase supply, potentially reducing occupancy, particularly in aging buildings.

SuiteBird relieves financial pressure on operators by increasing operating income and micro occupancy rates.

Senior living communities need new revenue streams beyond traditional long-term leases and SuiteBird can deliver that.

How The Process Works

The SuiteBird team assists in creating listings and training your team on the software and the workflows. We have thought of everything to help you get your unfurnished units furnished and online creating revenue, micro-occupancy and a new way to interact with the resident of the future. 

Your future resident is looking for more than just an apartment. They are looking for experiences and opportunities to travel. By Adding SuiteBird to your marketing and operational plans you have the opportunity to identify and engage with the next generation of resident. 

Marketing, Conversion, and Growth Solutions for the Senior Living Industry 

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